New in Sufra: snap your meal

Snap your meal.The calories are on us.

Sufra is a calorie counter built for Arabic and everyday food. Snap your plate and we read what's on it, or type it or say it the way you talk. Calories and protein come from our food table, with what we assumed written underneath so you can fix it in one tap.

  • iPhone and Apple Watch
  • Arabic and English
  • A reminder before any charge

Photo scanning comes with Sufra Plus.

Example: Sufra's home screen, then a photo of a chickpea salad being read: chickpea salad lunch, 538 calories, 659 left of 1,850.

3 ways

Snap it, type it, or say it.

Log a meal the way that suits you; every way takes its numbers from the same food table.

Snap your plate Plus

We read the dishes and portions on your plate, and you see everything before you save. Something off? Fix it in one tap.

Type it your way

Type “chicken” and our foods show up with their calories, or write the whole line the way you’d say it: “2 eggs and a slice of toast”.

Or just say it

Tap the mic and say it like you'd tell a friend. We write it down, do the math, and show you what we assumed before you save.

A bowl of oatmeal with a banana

Tap the mic to try it
Try it now

Write a line and watch the math.

We work out the food and the amount from what you wrote, and the calories come from our food table. Every number shows its math.

TodayTuesday, November 3
Try:

This demo knows a short list of foods. The app knows far more.

Features

Everything you need. Nothing you don’t.

Log fast and trust the number: calories and protein, sugar, fiber and sodium, water and weight, all in one place.

See how we counted it

Every food in the meal shows its amount and where its number comes from. Change the amount in one tap and watch the total update.

From Sufra's tableFix it in one tap

Your whole day at a glance

Protein, carbs and fat, plus sugar, fiber and sodium, your week and your weight, on one page.

Your plan in 7 questions

Your age, height, weight and activity, and we work out a daily goal and show you why it's that number.

Snap from your Home Screen

A widget shows what’s left with Snap and Write buttons, a Snap circle sits on your Lock Screen, and a Control Center button opens the camera straight away.

Badges you'll want to share

Every good habit earns one: your first bite, a week in a row, your water goal. We reward the habit, never eating less, and you can share a badge without showing your food or weight.

First bite
7
A full week
In your voice
From the wrist
7
Well watered
7
On target
100
Camel patience
150
Full table
15 badges

Works with Apple Health

We write your food and weight to Apple Health, next to your steps and sleep.

Calories
Protein, carbs and fat
Weight
Apple Watch

Log from your wrist. Leave your phone in your pocket.

A calorie tracker on your Apple Watch: tap the mic and say what you ate. We ask one question at most, and the line lands in your journal on your iPhone.

  • Double Tap opens the mic while your hand is busy with your coffee.
  • A glass of water in one tap.
  • Your favorites, ready: coffee, a banana, Greek yogurt.
  • A watch-face complication shows what's left.

Try it: tap the mic or the water button on the watch, or turn the crown.

Sufra10:09
Your companion

A camel that never judges.

Went a little over today? That's fine. The camel sips its coffee and reminds you tomorrow is a new day. No red, no guilt, no before-and-after photos.

15 moods, each for its own moment in the app.
  • WelcomeWhen you first open Sufra
  • ReadyA new day, an empty journal
  • ListeningWhile you log by voice
  • ThinkingWhile your plan is built
  • HappyYour first line, a day on goal
  • ProudA whole week on goal
  • On fireStreaks of 3, 7 and 30 days
  • CalmWhen a day runs a little over
  • HydratedWater goal done
  • PlusWhen you join Plus
  • ReminderBefore any charge
  • RestingQuiet hours at night
  • PuzzledA photo it couldn't read
  • GoodbyeIf you cancel; your journal stays
  • RamadanIftar and suhoor
Questions

You might be wondering

From our food table. Whether you snap your plate, type it or say it, we work out the food and the amount, then take the calories from the table. If a dish isn't in our table, we mark it as an estimate, and you can fix it in one tap.

Tap the camera and snap your plate. We read the dishes and portions and show you everything before you save, and you can change anything in one tap. Photo scanning comes with Sufra Plus.

Yes. Our food table has Gulf and Middle Eastern dishes like kabsa, mandi, jareesh, sambousa, falafel and dates, plus everyday food from everywhere, each number with its source.

Yes. Every meal gets its calories, protein, carbs and fat from our food table, plus sugar, fiber and sodium, and you see the totals on the Your day page.

No. Sufra works fully on iPhone. The watch is a bonus if you have one.

Yes. A Home Screen widget shows what’s left with Snap and Write buttons, a Snap circle sits on your Lock Screen, and a Control Center button opens the camera straight away.

We start with Saudi and Gulf Arabic, and we understand Arabic and English mixed together, like "latte وسط". More dialects and dishes come next.

We use the line's text or the photo only to recognize the food, never for ads. We don't keep your photos on our side; your meal photo stays on your phone.

In every Gulf and Arab country and most of the world. It isn't available in the UK or the EU yet.

An iPhone on iOS 18 or later. With an Apple Watch on watchOS 11 or later, you can log from your wrist too.

For now, Sufra is on iPhone and Apple Watch only.

Get Sufra and log your first meal.

On iPhone and Apple Watch, in Arabic and English. Snap it, type it or say it; the calories are on us.

Download on the App Store
Scan with your iPhone camera

Needs iOS 18 or later, and watchOS 11 or later for the watch.

Snap your meal. The calories are on us.Download on the App Store